AMPM launches its jewellery line as a part of its vision of becoming a global luxury lifestyle brand. As a natural extension of its apparel and accessories, it continues to create universal products that transcend fashion and cultural barriers, while appealing to discerning consumers around the world. A fine balance attempted by few, AMPM is about making statements, but in a way that is elegant and effortless.
Reinterpreting the Hasli
Hasli is from hansuli meaning collarbone. It belongs to the ancient Banjara tribe from Rajasthan. This magnificent neck ring of heavy torque is seen resting on the collarbone of the majestic tribal men and women.
The inception of the collection came from a thought of going back to our roots. Looking towards our rich tribal culture, we took inspiration from the ancient and made it modern with our own unique interpretation.